FY23 Benchmark Achieved: Onboarded Sonu Sood and Recorded 200Cr+ in Revenues

Barcelona, the leading menswear fashion brand, aims to ramp up its offline presence by launching 50+ exclusive brand outlets in India. The brand achieved huge milestones the previous year by recording revenue of 200+Cr and onboarding the real-life hero “Sonu Sood” as a brand ambassador.

The brand’s expansion plan reflects its commitment to providing the best menswear collection to its growing consumer base.

Today Barcelona has more than 130+ menswear stores across 50+ cities in India. The brand is confident and focused to continue this momentum by rolling out 50+ new stores in upcoming quarters to support its vision of empowering Indian youth with the best quality garments.

Commenting on the FY23 roadmap, Barcelona’s Managing Director – Jaimin Gupta, said, “Barcelona has been growing at a rapid pace for the last five years due to our exceptional product quality, collections, and loyal customer base. Last year, we reached revenue growth of 200+ Cr and are sure that our upcoming expansion plans will enable us to reach greater heights.”

“In collaboration with our franchise partner, we will increase our retail presence by adding 50+ stores this year,” he added.

Barcelona has reported significant growth and has also adopted the franchise route for a long to strengthen its retail presence in the country. Moreover, giving the brand new face and onboarding Bollywood celebrity “Sonu Sood” boosted brand awareness and gave rise to higher sales.

Ahemdabad-based Barcelona is one of India’s leading menswear fashion brands dedicated to making fashion available to every young man of tier 2 and 3 cities at an affordable price range.

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